The personalised stationery market is expanding at a rapid rate due to advances in printing technology, low-cost products, increased use of paper-based goods, software development, and increasing demand for personalised stationery among businesses, educational institutions, hospitals, and other end users.
Additional factors that may increase the demand for customised stationery over the projected period include the developing trend for e-Cards, digitalization, contact cards, stamps & embossers, labels, folded cards, and reminder
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Personalized Stationery Market: Overview
Personalized stationery market revenue is expected to grow at a rapid growth rate, over the forecast period. The market is anticipated to perform well in the near future owing to expanding demand for printable personalized stationery, stationary holder, luxury items such as pens, foil stamp, blind embossing, and letterpress stationery.
Moreover, development of advanced technology, and growing demand from consumer for personal use are some of the factors that can accelerate the market revenue growth of personalized stationery during the forecast period. Based on product type, paper based products is anticipated to grow at the fastest CAGR over the forecast period attributed to rising consumption of diaries, calendars, and multi-functional papers.
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Personalized Stationery Market: Segmentation
Based on product type
- Storage & Filling Products
- Paper Based Products
- Drawing & Writing Instruments
- Accessories
- Bags
- Others
Based on end user
- Educational Institutes
- Corporate offices
- Personal Use
- Hospitals
- Others
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Personalized Stationery Market: Region-wise Outlook
Depending on the geographic region, personalized stationery market is divided into seven key regions: North America, Eastern Europe, Latin America, Western Europe, Japan, Asia-Pacific, and the Middle East & Africa. North America dominates the personalized stationery market followed by Europe, and Japan owing to adoption of stationery products in form of invitation cards, greetings for business use, high demand for luxury goods, presence of personalized stationery products manufactures coupled with advanced technology, and R&D facilities in these regions.
Asia Pacific, Middle East and Africa hold huge potential and shows substantial growth in terms of growing demand for customized stationery products for office use, rising awareness about use of paper based products, high customer base, and presence of local players in these regions are some of the factors which strengthens the growth of personalized stationery market throughout the forecast period.
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