Ovalbumin Powder Market Outlook
Ovalbumin powder is a glycoprotein polypeptide, a major egg white protein. Glycoproteins are proteins which consist of glycan or oligosaccharide are covalently attached to polypeptides. Ovalbumin constructs more than 50% of the egg white protein share by weight. This protein, when separated from the egg white, can be used in the food and pharmaceutical industry. Ovalbumin is an abundant protein and therefore is widely being used as a nutritional supplement by sports enthusiasts. Consumption of albumin powder has many health benefits including muscle building and weight management. Changing consumer lifestyles as well as rising disposable income is stimulating the growth of egg protein-based food products which is expected to drive the growth of ovalbumin powder market. The increased adoption of protein ingredients by the food & beverage industry and increased demand for food products fortified with egg proteins is driving the ovalbumin powder market.
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Expansion in Growing Demand of Egg White Protein is Expected to Boost the Market of Ovalbumin Powder
Egg white proteins are gaining popularity as a protein supplement due to its various functional advantages. It contains all the essential amino acids vital for the human body. The demand for ovalbumin powder is rising in sports nutrition products. The rising demand for protein powders among bodybuilders, gymnast as a consistent supply of proteins is considered essential for muscle growth. The ovalbumin powder helps in building body mass and aids in repairing damaged muscle tissue. The ovalbumin powder is used in the food industry as it has high heat tolerance and is stable while food processing. It also prevents the breakdown of proteins present in food products. The rising demand for ready to eat food is expected to boost the market of ovalbumin powder over the forecast period. Addition of ovalbumin powder to food products and beverages will also increase the protein content of the product. Ovalbumin powder is also useful as a source of nutrient in cell culture in the biotechnology and pharmaceutical industries. It is also used for isolation of proteins as it prevents the denaturing of protein.
Increasing health and wellness among consumers has increased the demand for protein supplements among the consumer. With rising food concerns and safety, the consumers are turning towards natural and generally recognized as safe for consumption ingredients. Increasing awareness about ovalbumin powder among the manufacturers and researchers is propelling the demand for ovalbumin powder and it is expected that the demand of ovalbumin powder will increase in the coming future.
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Various scientific studies suggest that egg white proteins such as ovalbumin absorb more amino acids and proteins than other free forms, which is expected to attract the attention of manufacturers of various protein supplements Ovalbumin powder is expected to increase its demand for hair nourishment products as it protects it from drying and damage. It is also expected to be used in skin care products such as face packs, face wash, creams and others.
Ovalbumin Powder Market Segmentation
The ovalbumin powder market can be segmented on the basis of form, end user and distribution channel.
On the basis of form, the ovalbumin powder market has been segmented as-
- Powder
- Tablet
On the basis of end user, the ovalbumin powder market has been segmented as-
- Food and Beverages
- Dietary Supplements
- Pharmaceutical
- Biotechnology
- Others (research institutes, etc.)
On the basis of distribution channel, the ovalbumin powder has been segmented as-
- B2B
- B2C
- Hypermarkets/ Supermarkets
- Convenience Stores
- Specialty Stores
- Online Stores
Ovalbumin Powder Market: Regional Analysis
At present, North America region is expected to dominate the global ovalbumin powder market. Increase in consumer focus on leading healthy lifestyle is expected to fuel the growth of market in this region. Asia Pacific region is anticipated to be an opportunistic market with significant growth over the forecast period. With rising urbanization, growing population and western influence with improving disposable incomes are expected to drive the market over the forecast period.
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Ovalbumin powder Market: Key Participants
Some of the market participants in the ovalbumin powder market are:
- Thermo Fisher Scientific
- Merck & Co. Inc.
- Huzhou Zhenlu Biological Products Co., Ltd.
- Dalian Hanovo Foods Co., Ltd.
- Research Products International Corporation
- Modernist Pantry, LLC.