Market Overview
The rising incidence rate of hearing disorders among the geriatric population has resulted in growing sales of efficient hearing devices. The hearing disabilities among war veterans as well as new-born infants is one of the biggest concerns in the global healthcare sector. The need for enhanced hearing aids is gaining importance as any untreated hearing loss among infants can lead to impairment in the speaking, the academic and the psychological abilities of the suffering children.
Moreover, the global geriatric population is highly susceptible to developing hearing damage, which can adversely affect their personal relationships as well as their social life. As a result, the global market for hearing aids is expected to register a considerable rise, and the demand for hearing aids is likely to increase among several households during the forecast period (2016-2026).
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Global Hearing Aids Market: Dynamics
The most recent factor stimulating the growth of enhanced hearing aids is the addition of Bluetooth, headphone, noise cancellation and other digital functions in the existing hearing devices. Such technological advancements have supplemented the demand for expensive hearing aids with additional features.
The evident buzzing and feedback sounds emitting from the hearing devices have proved to displease the users, especially the elderlies. As a result, it has distracted the thought processes of old people while having conversations with their family and friends.
Market Segmentation
Global Hearing Aids Market: Regional Outline
Among the regional classification of the global hearing aids market, North America and Europe are expected to be amid the foremost lucrative regions in the global market. The rising number of hearing loss incidences in the US and Canada is expected to drive the market growth in North America, while the presence of several leading hearing device manufacturers is anticipated to fuel the hearing aid businesses across Europe. Meanwhile, the high noise pollution levels in Asia Pacific (APAC) countries such as India, China and Japan is also expected to impact the hearing aids market in the APAC region.
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Global Hearing Aids Market: Key Players
The leading manufacturers of the global hearing aids market are focussed on market consolidation and expansion of their product portfolio. ReSound, Widex, Oticon, Siemens AG, Starkey Hearing Technologies Inc., and Phonak Hearing Systems, are among the leading manufacturers of the global market that are based in European countries, and account for a majority of the global production of hearing aids. Zounds Hearing, Inc. (U.S.), SeboTek Hearing Systems, LLC (U.S.), Sivantos Pte. Ltd. (Singapore), GN Store Nord A/S (Denmark), Cochlear Limited (Australia), Sonova (Switzerland), MED-EL (Austria), and William Demant Holding A/S (Denmark), among others, are also recognised as the key players in the global hearing aids market.