In 2021, the Electric Facial Cleansing Brush Market experienced explosive growth, with global sales increasing by 12.6% from the previous year. By 2031, revenue is projected to have nearly doubled globally, hitting US$ 28.9 billion. Electric facial cleansing brush sales have historically grown at a CAGR of 13.9% from 2016 to 2020. Due to an increase in skin illnesses and growing public awareness of skin care, demand is anticipated to grow even more quickly throughout the assessment period of 2021 to 2031, at a rate of roughly 14.7% CAGR.
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One of the main causes of skin issues is air contamination. Exhaust clouds brought on by air pollution hasten skin ageing and wrinkles. As a result, consumers are increasingly using skin health management products including body moisturisers and sunscreens.
In any event, an ongoing skincare regimen is kept up with the aid of electric facial cleaning tools. They cleanse the skin while clearing out clogged pores brought on by residue and brown haze particles.
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Key Segments Covered in Electric Facial Cleansing Brush Market Industry Research
Electric Facial Cleansing Brush Market : By Brush Type
- Bristle Brushes
- Silicone Brushes
Electric Facial Cleansing Brush Market : By Technology
- Sonic Electric Facial Cleansing Brushes
- Rotating Electric Facial Cleansing Brushes
Electric Facial Cleansing Brush Market : By Price Range
- Economy (US$ 0 – US$ 50) Electric Facial Cleansing Brushes
- Mid-Range (US$ 50 – US$ 100) Electric Facial Cleansing Brushes
- Premium (Above US$ 100) Electric Facial Cleansing Brushes
Electric Facial Cleansing Brush Market: By Application
- Commercial Electric Facial Cleansing Brushes
- Household Electric Facial Cleansing Brushes
Electric Facial Cleansing Brush Market :By Distribution Channel
- Wholesalers/Distributors
- Hypermarkets/Supermarkets
- Multi-brand Stores
- Independent Electronic Stores
- Online Retailers
- Others
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Competition Landscape
Players operating in the market are finding new ways to introduce their products across regions. These measures and efforts are being undertaken due to rising competition. Well-established firms are taking a hard look at their marketing strategy and executing them in collaboration with celebrities, beauty salons and other influencers.
Forging new strategic relations with essential players or suppliers to achieve major market presence will be an ongoing trend in this space.
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